Princess Cruises Kicks Off “Pitch-Perfect Holidays” with Fleetwide Broadcast of FIFA World Cup 26™, on Sport 24 Special Event Channels, via IMG Deal
- tomanddomtravel
- 4 days ago
- 2 min read
Princess Cruises is kicking off summer 2026 with a winning play: the cruise line has secured rights from IMG to broadcast every match of the FIFA World Cup 26™ across all 17 ships in its fleet. Fans can now book their dream summer getaway without fear of missing a moment as their favourite team battles it out on the world’s biggest pitch.

From June 11 through to July 19, 2026, all 104 matches - played across the United States, Canada, and Mexico - will be available fleetwide. Guests can catch every goal and dramatic moment on their stateroom TVs on Sport 24 Special Event Channels or watch select matches on the big screen on the Lido Decks onboard.
“The FIFA World Cup™ is one of the most fan-driven global events, and our guests shouldn’t have to choose between exploring the world and watching the world’s best teams compete,” said Lorna Warren, Princess Cruises Vice President Hotel Operations and Guest Experience. “By bringing live coverage to all 17 ships, we’re making sure fans can experience incredible destinations and cheer on every match whether they’re soaking up the sun in the Caribbean, taking in the Mediterranean coast, or sailing past glaciers in Alaska”.
FIFA World Cup 26™ Viewing Across the Princess Fleet
In-stateroom live coverage of all games on Sport 24 Special Event Channels
Outdoor big screen for select marquee matches on the Lido Decks onboard
Various viewing parties inviting guests to wear their team jerseys and cheer on their favourite teams
Kate Garden, Commercial Director, IMG, added, “The FIFA World Cup 26™ represents a truly global celebration of sport, and we’re pleased to support Princess Cruises in delivering an unforgettable viewing experience for fans on board. From private staterooms to open-air decks, guests will be able to enjoy the atmosphere and excitement of the tournament as we bring the spirit of the stadiums to sea next summer.”
Sample Voyages During Tournament Time:
June 14, 2026: Seven-night Inside Passage to Alaska, roundtrip from Seattle, Star Princess. Princess Standard fares start from £744pp.
June 20, 2026: Seven-night Mediterranean with Greece and Adriatic, sailing from Athens to Barcelona, Sun Princess. Princess Standard fares start from £844pp.
June 23, 2026: Seven-night Mediterranean & Aegean, roundtrip from Rome (Civitavecchia), Enchanted Princess. Princess Standard fares start from £634pp.
July 2, 2026: Nine-night Circle Japan roundtrip from Yokohama, Diamond Princess. Princess Standard fares start from £969pp.
July 12, 2026: Seven-night Eastern Caribbean with Puerto Rico, roundtrip from Port Canaveral, Caribbean Princess. Princess Standard fares start from £434pp.
2026 Wave Campaign: Princess’ V.I.P. Sale
Just in time for fans to lock in their FIFA World Cup 26™ cruise holiday, Princess’ current “Value Is Princess” Sale offers exceptional value when booking before 2 March 2026. The V.I.P. Sale features up to £800 savings per stateroom* and a low deposit of £99 per person.
This limited-time offer makes 2026 an unbeatable year to cruise, especially for travellers hoping to pair a bucket-list cruise with the excitement of the world’s most-watched sporting event.
Additional information about Princess Cruises is available by visiting the company's website at princess.com/en-uk, calling 0344 338 8663, or by contacting your Personal Cruise Specialist.











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